Saturday, February 4, 2012

Online Banner Advertising

Published by witter | February 3, 2012 | | 27

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Over the last decade, Internet marketing has witnessed a great swell in terms of its growth and out of numerous methods it is banner advertising which is at the topmost position. Many people and companies have benefited from online banner advertising and have been able to save chunks of money. Companies have managed to reach potential clients with the help of this technique that seemed very difficult. This has probably been the most effective and workable method of marketing brand and products. The fact that businesses still use Internet banner advertising as a means of promotion certifies that it is not only successful but also preferred by all. We all understand that there are various kinds of marketing strategies used over the net. So taking help of just the web-based banner advertising is not enough. Thinking that potential users would click on your ads on their own without any delay is wrong. There is always a need to establish other techniques as well so that if one does not work then there is another that can be taken up. Some guidelines have been offered here that will aid in developing positive level of traffic flow to your website.

At first you need to be very careful about the title you use for the advertisement. Internet surfers are very flexible and they do not like to waste any time on a web page that does not look appealing. To attract their attention, it is vital that suitable titles are used to hit the right fraction of audience. If your ad seems worthless to visitors then there is no point expecting a response from them. Since it is the content which matters the most so it is important that the content is properly structured to fulfill the needs of targeted audience. When people come across your ad and if they click on the banner then it means you have achieved success in attracting their attention. The text message and images used in the banner should be powerful enough to motivate viewers to make purchases from you. The ad should be able enough to earn the confidence of people so that they can become loyal customers of your brand. The content on the ad needs to be customer-friendly so that they can relate with what they see. Building a transparent and direct communication between clients and your firm is almost mandatory. To create effective banner design for the ad, you could use professional software.

Estella Vincent, a creative person by nature. Right now working on online marketing and designing. This article is about banner designing using different tools like banner software, banner templates,flash banner creator etc.

Source: http://www.1directory.net/internet-and-businesses-online/online-banner-advertising-1994.html

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Friday, February 3, 2012

Are Your Computers And Technology Coated? by ArticleFlux.com ...

Extra other people in America are experiencing the fun, and conveniences, of as of late?s computer systems and era than ever before. You?d be exhausting-pressed to discover a household that does not have one computer, or no less than has a family member who owns a computer.

The generation that computer systems offer us is so helpful, and many people use their computers for work, recordkeeping, and different such important duties and information storage. So, if the houses the computers by which the computer systems are positioned capture fireplace, are critically broken due to climate parts, or are robbed, how secure are the owners? computers going to be?

Such a lot house owners? insurance coverage insurance policies quilt computer systems; alternatively, protection may be restricted, and pc homeowners might wish to imagine buying additional insurance to cover their computers and generation losses within the experience of an twist of fate or emergency.

If you?re a pc owner, and depend an excellent deal on the era your laptop offers, you might want to try your house owner?s insurance policy to find out exactly how much coverage is obtainable to your computer. If it?s not enough, take into consideration purchasing additional coverage.

If your laptop is used primarily for business-related functions, you should glance into additional protection for the bills essential for information restoration; reimbursement for misplaced income even as you pc is being repaired or replaced; and knowledge recovery. Every so often it is advisable to glance into insurance coverage policies made in particular for trade-related problems in relation to your computers and technology.

While choosing further insurance coverage in your computers and generation, learn how so much your deductible will be. If it is less than what you might be willing to pay, you could want to increase it somewhat; this may occasionally assist stay your insurance charges low.

Keep in mind that to always shield yourself via maintaining all receipts for any maintenance, replacements, information restoration, and upgrades you buy with a purpose to help the transaction between you and your insurance corporate go smoothly.

If you need additional info in regard to best tablet pc, visit Kieth E Reilley?s web page in a flash.

Article Date: 03 Feb 2012

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Source: http://articleflux.com/are-your-computers-and-technology-coated&id=22028

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Source: http://oyilani.posterous.com/are-your-computers-and-technology-coated-by-a

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Contraception mandate outrages religious groups (AP)

The Obama administration's decision requiring church-affiliated employers to cover birth control was bound to cause an uproar among Roman Catholics and members of other faiths, no matter their beliefs on contraception.

The regulation, finalized a week ago, raises a complex and sensitive legal question: Which institutions qualify as religious and can be exempt from the mandate?

For a church, mosque or synagogue, the answer is mostly straightforward. But for the massive network of religious-run social service agencies there is no simple solution. Federal law lays out several criteria for the government to determine which are religious. But in the case of the contraception mandate, critics say Health and Human Services Secretary Kathleen Sebelius chose the narrowest ones. Religious groups that oppose the regulation say it forces people of faith to choose between upholding church doctrine and serving the broader society.

"It's not about preventing women from buying anything themselves, but telling the church what it has to buy, and the potential for that to go further," said Sister Carol Keehan, president of the Catholic Health Association, representing some 600 hospitals.

Keehan's support for the passage of the Obama health care overhaul was critical in the face of intense opposition by the U.S. bishops. She now says the narrowness of the religious exemption in the birth control mandate "has jolted us." She pledged to use a one-year grace period the administration has provided to "pursue a correction."

The U.S. Health and Human Services Department adopted the rule to improve health care for women. Last year, an advisory panel from the Institute of Medicine, which advises the federal government, recommended including birth control on the list of covered services, partly because it promotes maternal and child health by allowing women to space their pregnancies. The regulation includes a religious exemption if an organization qualifies. Under that provision, an employer generally will be considered religious if its main purpose is spreading religious beliefs, and if it largely employs and serves people of the same faith. That means a Catholic parish likely would qualify for a religious exemption; a large church-run soup kitchen probably would not.

Employers that fail to provide health insurance coverage under the federal law could be fined $2,000 per employee per year. The bishops' domestic anti-poverty agency, Catholic Charities, says it employs 70,000 people nationwide. The fine for the University of Notre Dame, the most prominent Catholic school in the country, could be in the millions of dollars.

HHS says employers can appeal a decision on whether they qualify for an exemption. But Hannah Smith, senior counsel for the Becket Fund for Religious Liberty, said, "The mandate vests too much unbridled discretion in the hands of government bureaucrats."

Mandates for birth-control coverage are not entirely new for religious groups. Twenty-eight states already require contraceptive coverage in prescription drug plans. Of those states, 17 offer a range of religious exemptions, while two others provide opt-outs of other kinds. However, opponents of the HHS regulation say there is no state mandate as broad as the new federal rule combined with a religious exemption that is so narrow.

Even in states where the requirement already exists, the issue is far from settled.

Wisconsin's 2009 contraception mandate did not include a religious exemption, but allowed an exception for employers who self-insure. While some dioceses in the state were able to self-insure, others couldn't afford to do so. The Diocese of Madison, Wis., ended up offering a policy with birth-control coverage, but asked employees to follow church teaching and not use the benefit. Local bishops continued to lobby state lawmakers for an exemption. But leaders knew a national health care overhaul was in development and hoped the federal law would be an improvement, said John Huebscher, executive director of the Wisconsin Catholic Conference, the public policy arm of the state's bishops.

In California, whose religious exemption served as the model for the Obama administration, dioceses and some church-run agencies were able to self-insure, said Carol Hogan of the California Catholic Conference, but that option is for the most part unavailable under the federal health care law. Church-run groups could have stopped offering insurance to their employees, but considered that option unfair to workers.

The bishops have responded sharply to the regulation, launching a nationwide campaign against the mandate.

Bishops in more than 140 dioceses issued statements that were read at Mass last weekend. Bishop William Murphy of Rockville Centre, N.Y., called the requirement "a radical incursion on the part of our government into freedom of conscience." Bishop David Zubik of Pittsburgh wrote that "the Obama administration was essentially saying `to hell with you,' particularly to the Catholic community by dismissing our beliefs, our religious freedom and our freedom of conscience."

The Becket Fund had previously filed two federal lawsuits over the regulations on behalf of Belmont Abbey College, a Catholic liberal arts school near Charlotte, N.C., and Colorado Christian University, an evangelical school near Denver. Both challenge the mandate as a violation of several freedoms, including the Religious Freedom Restoration Act, which says the government cannot impose a substantial burden on the free exercise of religion. The fine for Belmont Abbey would be more than $300,000 for the first year, and more than $500,000 for Colorado Christian, Smith, the Becket Fund counsel, said.

Many conservatives are also supporting legislation by Rep. Jeff Fortenberry, R-Neb., that would codify a series of exceptions to the new health care law on religious and conscience grounds

For religious-affiliated employers, the requirement will take effect Aug. 1, 2013, and their workers in most cases will have access to coverage starting Jan. 1, 2014. Women working for secular enterprises, from profit-making companies to government, will have access to the new coverage starting Jan. 1, 2013, in most cases.

Workplace health plans will have to cover all forms of contraception approved by the Food and Drug Administration, ranging from the pill to implantable devices to sterilization. Also covered is the morning-after pill, which can prevent pregnancy after unprotected sex and is considered tantamount to an abortion drug by some religious conservatives.

There is no mandate to cover abortions. But that is little comfort to Catholic leaders, since the regulation violates other church teachings.

White House spokesman Jay Carney said Thursday that the administration will not reconsider the decision.

___

Associated Press writer Ricardo Alonso-Zaldivar in Washington contributed to this report.

Source: http://us.rd.yahoo.com/dailynews/rss/topstories/*http%3A//news.yahoo.com/s/ap/20120203/ap_on_he_me/us_birth_control_religious_fight

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Thursday, February 2, 2012

For It Before They Were Against It: Google Spent $400K On SOPA Lobbying

sopaAccording to filings with the Federal Election Commission, Google spent approximately $390,000 (out of $3,760,000.00 total) on SOPA and PIPA lobbying including efforts to educate lawmakers on SOPA and the DMCA. The question, then, is whether the massive search and advertising giant was for or against the bill - and why so much money was spent to argue the case. The document, available online in PDF here, is fairly succinct and covers a number of topics, thereby explaining the massive cash outlay. Here's the specific mention of SOPA:

Source: http://feedproxy.google.com/~r/Techcrunch/~3/wyXmArT_p28/

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